Tuesday, July 28, 2020

Dorian Schubert - SEO Tools which will be helpful for Ranking Website


Dorian Schubert a SEO tools that will be fantastic that will make our working lives much easier. The problem is that a full suite of such luxuries is not exactly cheap. SEO tools that can take pride of place on your marketing mantelpiece. You will find them grouped into the categories below to make it easy for you to find specific features when you need them:

Google Search Console 
Dorian Schubert where you can gain insights into your site’s organic performance, and any reported issues such as notifications of manual action penalties. Every SEO concerned with ranking well on Google should be familiar with it.



What it can do:
You can get a full rundown on the tool, but as a quick summary, here are some of its main uses:
  1. Understanding your site’s SEO performance in terms of clicks, impressions, CTR, and average positions on an individual keyword level — ultimately helping you plan a growth strategy;
  2. Inspecting URLs to identify crawling and indexing issues that could prevent it from showing on the SERPs;
  3. Finding coverage errors and the cause of these (404 errors, crawl issues, pages blocked by robots.txt and more);
  4. Submitting a sitemap;
  5. Finding manual actions and security issues;
  6. Gaining insights into the back-links and internal links that Google knows about;
  7. Request the indexation of a URL;
  8. Informing Google of a domain name change.
We love it because:
It is the best place to see the exact issues that Google sees when it crawls and indexes your site. On a page-by-page level, you are able to test a URL to understand exactly how Google-bot interprets it, including the user-declared and Google-selected canonical, the date it was last crawled, and much more. It is the first place you should go to diagnose any issues regarding the way your site appears on the SERPs.

Google PageSpeed Insights
Dorian Schubert increase your site speed is not only a ranking factor, but it also impacts the user experience (UX) of your site. Slow pages can prevent conversions and damage rankings, so Google’s free PageSpeed Insights tool is a great way to keep on top of this.
What it can do:
Use the Google PageSpeed Insights tool to understand your site’s PageSpeed score and learn how to improve it by fixing highlighted issues. Even if you are not overly technical, you will be able to see the main areas that are affecting the speed of your site, such as image load time or server issues, as well as the areas that are performing well.
We love it because:
It gives you clear suggestions for improvements to your site, and also indicates how much time can be saved by making themit’s a great way to fine-tune your website’s performance.

Bing Webmaster Tools 
Dorian Schubert says that Bing Webmaster Tools makes it far too big an opportunity to ignore by focusing on Google alone. Bing Webmaster Tools exists to help you manage your site’s appearance on the search engine.
What it can do:
Get a whole host of insights into your site on Bing Webmaster Tools, including a summary of how well your site is performing and the areas on which you need to focus to improve. It helps you understand how users are finding your site to allow you to prioritize improvements, diagnose site issues and receive alerts and notifications from Bing. There is a chance your competitors are turning blind eyes to Bing, so you might be able to use this to your advantage.
We love it because:
Bing Webmaster Tools actually gives you more insights into your site’s performance than Google Search Console. It offers an SEO analysis tool (namely, SEO Analyzer) that gives best practice recommendations, which even bypasses your robots.txt file to allow you to check pages you aren’t yet ready to index.

SEMrush
SEMrush is the comprehensive SEO toolkit that, amongst many other things, allows you to keep on top of all technical matters related to the optimization of your site.
What it can do:
While there are a number of different pricing plans to choose from, a free subscription provides a range of opportunities:
  1. You can perform up to 10 searches a day in our Domain Analytics and Keyword Analytics databases;
  2. You can use the Keyword Magic tool (without saving searches);
  3. You can create and manage a single project;
  4. You can crawl up to 100 pages of your site with the Site Audit tool to find issues and opportunities;
  5. You can track the positions of up to 10 keywords in the Position Tracking tool;
  6. You are given a total of 10 SEO Idea units per month.
We love it because:
From keyword research through to technical SEO auditing, reporting, and competitive research, SEMrush’s free subscription offers a wealth of features that will make your life easier. It will even give you access to free extensions like SEOquake and glimpses of paid add-on features like the Growth Quadrant for competitive landscape analysis.

Screaming Frog SEO Spider allows you to crawl up to 500 URLs with a free account, which allows for a good level of insight into technical issues.
What it can do:
Unlike many other crawlers, Screaming Frog is a desktop-based tool for analyzing and auditing technical SEO issues. From finding broken links and auditing redirects to analyzing meta data and discovering duplicate content, this powerful tool can be used for sites large and small.
We love it because:
Screaming Frog makes it easy to export your findings to a spreadsheet to be used for informing SEO recommendations, so the range of possible analyses can make for useful strategic insights in the long-term.

Sloth
Sloth helps you use Cloudflare Workers, along with their extensive network of global data centers, to set 301 and 302 redirects, implement hreflang, conduct A/B testing, modify your robots.txt file, and even collect log files.
What it can do:
When working at enterprise level, it is not uncommon to encounter roadblocks when trying to implement solutions to fairly common SEO tasks, such as redirects to hreflang tags.
Sloth lets you use Cloudflare Workers to execute JavaScript on the side without impacting the underlying infrastructure, which means you are able to clear any obstacles to get your tasks done.
We love it because:
This free tool puts you back in control of many essential SEO tasks, so you don’t need to rely on developers or find workarounds to

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